28 May, 2008

Friends of the Earth lobby over climate change with the plane you can't ignore

Mike Fletcher Revolution UK

Friends of the Earth is campaigning to have UK aviation emissions included in the climate change bill via a digital lobbying initiative.

Friends of the Earth has teamed up with CHI & Partners to launch an
online lobbying campaign. The plane you can't ignore initiative is aimed at getting UK aviation emissions included in the climate change bill, currently passing through Parliament.

A series of quirky animations feature plane designs that are difficult to ignore including a rocker, a pearly queen and a stripper. People are invited to visit http://thebigask.com/aviation to book their seat on the ‘one plane the Government can't ignore'. By booking a seat, passengers are emailing their MP asking them to vote for a stronger climate law. From next month, passengers can also watch a film of the flight taking a journey through London to Parliament.

Friends of the Earth climate campaigner Martyn Williams said: "The web offers us a quick and simple way to tell our politicians what we think."

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