How quickly does it take you to blog? During a recent training session, I set everybody the task of writing a blog in less than 2 minutes. And they did it, much to their amazement!
Apart from how speedily it can be done, the other thing that people were struck by was how much of a difference it makes if you write with a particular someone in mind. If you know who your audience is – and if you can picture someone you know who fits that profile and write as if you’re chatting to them, it really works.
As usual, the download is up on the Sue Fidler website if you’re interested. 10 tips for effective blogging on: http:www.suefidler.com/resources
Next week: More about writing online...