I was running some training sessions about writing effective emails and blogs with the excellent Mind on Friday. And came to the overwhelming conclusion while we were talking that being effective is really very easy (“easy as ABC” – Jackson 5).
a. It’s about being really clear about what you want to achieve.That’s it. Not so hard really, is it?
b. And then monitoring to see whether you‘ve done it.
c. And tweaking – and tweaking again – until you know you have.
And inspired to brevity by the excellent Seth Godin , that’s all folks!
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